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Digital Communications Specialist


Canadian Feed The Children (CFTC) – proudly and independently Canadian since 1986 – works to unlock children’s potential through community-led action in Canada and around the world. CFTC delivers development programs through local partners that have positive, meaningful, and sustained impact on children’s lives and on the self- sufficiency of their families and communities. Currently operating in five countries (Bolivia, Ethiopia, Ghana, Uganda, and in Indigenous communities in Canada), this award-winning, Imagine Canada Standards-accredited agency is at the leading edge of practice in the international development sector.

If you share our passion for bettering children’s lives, and thrive in a collaborative, values-based culture where creativity and innovation are rewarded, please consider applying for this role.



Calling all Digital Communications Specialists! We are currently seeking someone who can help bring our work to life to online audiences. Someone whose enthusiasm for the work we do translates into compelling digital content that motivates people to engage and take action. We are looking for a strategic, creative thinker who can grow and mobilize digital communities by developing and executing social media and email marketing content strategies. This is a 14-16 month full-time contract covering a maternity leave of absence, based out of our Toronto office.


Reporting to the Communications Manager, you’ll be joining a team of professional communicators, including a vice president, a designer and a web marketing expert. You will work closely and collaboratively with colleagues from our Development and Programs teams. With shared values as touchstones, our team is results-oriented, driven to excellence, and committed to achieving CFTC’s vision and mission.


The ideal candidate is someone who has their finger on the pulse of technology and can apply their knowledge to strengthen and expand our brand online. You have one to three years of content development and/or marketing experience with a focus on digital, ideally in a non-profit environment. You stay on top of the latest nonprofit emarketing and social best practices, read relevant blogs and research, and make evidence-based decisions to

increase engagement and conversion. You’re a knowledgeable participant on social media, and have been responsible for managing digital communities across different platforms. You’re ready to achieve measurable goals using social metrics.


You are capable of identifying opportunities to create digital content and assets from written documents, stories, photos, external online sources, or water cooler conversations with colleagues. You’ve used your undergraduate degree in Marketing, Communications or a related discipline to inspire people to action with words, images and video. Ideally, you are familiar with key stakeholders in the development sector, and with the Sustainable

Development Goals, Canada’s development priorities (i.e., the Feminist International Assistance Policy), and Indigenous communities and issues in Canada.

You’ll be joining a growing team in a flexible, fun, super-friendly and fast-paced workplace with lots of opportunity to learn and grow, and most importantly, the knowledge that you will be using your skills to help change the world for children.



  • Execute the organization’s annual editorial calendar as it relates to social media and email marketing activities/opportunities
  • Manage all aspects of the social strategy, including developing organic and paid social campaigns
  • Plan, design and execute all emarketing communications, working closely with Development team
  • Write, format and publish blog posts and campaign landing pages on the website
  • Source and create digital assets for both web and social use
  • Work closely with VP, People to position CFTC online as an employer of choice
  • Support in writing and editing online and offline publications and fundraising collateral as required
  • Monitor media, social mentions, and influencer activity to identify trends and recommend online strategies to capitalize on them to position our brand
  • Participate in cross-functional work groups to advance organizational initiatives
  • Perform all other related duties as assigned

Minimum Knowledge, Experience and Competencies

  • A degree in a related discipline. A post-graduate certificate or ongoing development experience in areas of digital marketing or communications would be considered a strong asset
  • 1-3 years of relevant experience, preferably within a non-profit setting
  • Must have working knowledge of content management systems, social scheduling tools, and email marketing platforms
  • Basic design savvy using Photoshop
  • Extremely strong writing and communication skills in English
  • Fluency in French or Spanish would be an asset
  • Familiarity with CRMs (Raisers Edge), data integration tools (ImportOmatic), and Google Analytics would be an asset
  • Superior skills in building productive working relationships and networks with internal and external stakeholders and partners
  • A positive, “can-do” attitude, flexibility and a high degree of initiative
  • Commitment to Canadian Feed The Children’s vision, mission, and values

Other Requirements

  • Ability to travel a few times a year, within Canada
  • Ability to work flexible hours from time to time during peak seasons
  • Must be legally eligible to work in Canada


Interested? Please submit your C.V. and covering letter to Kailey Morin, Communications Manager via Please indicate the name of the position in the subject line. Internal candidates with the required skill-set are encouraged to apply by advising their manager and following the same process outlined above.

Deadline for applications is Monday, April 23rd 2018 at 5:00PM (EST).


We thank all applicants for their interest however only those selected for an interview will be contacted.


Canadian Feed The Children is committed to creating a diverse environment and is proud to be an equal opportunity employer.


Canadian Feed The Children is committed to ensuring a barrier-free, accessible and inclusive work environment. We welcome and encourage applications from people with disabilities. Upon individual request, we will endeavour to remove any barrier to the hiring process to accommodate candidates with disabilities. Please inform us should accommodation be required at any point during the recruitment and selection process.


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